For Cannabis Brands

Cannabis Brand Market Share Tool

Measure shelf share, not last quarter's POS receipts. See where your brand is gaining ground, where it's losing, and who's taking it — across 57 markets, updated hourly.

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Shelf share is the metric that leads POS share

Most cannabis brand market share tools report POS dollar share from a sample of retailers. That number is accurate but lagging: by the time you see it, the shelf changes that created it happened weeks ago. CannaiQ measures shelf share — the percent of dispensaries in a market that carry your brand — and SKU share within category. Shelf share leads POS share by roughly two to six weeks, which is exactly the window in which a sales team can still act.

State, metro, and territory breakdowns

Every market share number on CannaiQ drills down. Your 14% Arizona shelf share splits into 22% in Phoenix metro, 11% in Tucson, 9% in Flagstaff, and a full store list behind each. Territory views let sales leadership roll markets into SW/MW/NE groupings or custom territories that match how the team is actually organized.

Category and sub-category share

Brand-level share is the headline; category share is the story. If your flower share is 18% and your pre-roll share is 3%, the action is in pre-rolls. CannaiQ reports shelf and SKU share split by the 9 major cannabis categories (Flower, Edibles, Concentrates, Pre-Rolls, Vapes, Topicals, Tinctures, Accessories, CBD), then drills into sub-categories like "infused pre-rolls" or "live resin vapes."

Competitive velocity leaderboards

Share only makes sense next to your competitors'. CannaiQ's velocity leaderboard ranks every brand in a category by 30/60/90-day net store change, growth rate, and shelf overlap with your accounts. A direct competitor gaining 23 stores while you gained 7 is a live signal, not a quarterly post-mortem.

New market entry detection

When a brand crosses state lines for the first time, the shelf tells you before any press release does. CannaiQ flags first-observed placements in new markets, so if a California brand starts showing up in Nevada or a Michigan operator breaches the Illinois border, you see it on day one and can factor it into your own expansion plan.

Measured from the shelf, not modeled from a sample

Every number in CannaiQ's market share tool is measured from direct shelf observation across 17,000+ dispensaries. No projection from a 3,500-store POS sample. No weekly aggregate delayed by processing. If we say your brand has 189 stores in Arizona, we counted 189 menus today.

See your real market share in every state

Book a demo and we'll show you your live shelf share in every state you operate in — plus the competitors who are taking share from you this month.

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